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Why Attend

Event Overview:

About Technology Services World San Diego 2018 Conference

Learn how technology companies are leveraging the expertise of both their Sales and Service teams to land, retain, and grow customers.

At TSW San Diego 2018, you'll discover how Service and Sales can work together to unlock new opportunities for revenue growth and customer retention by helping the customer achieve their desired outcomes.

The content and conversations at this conference will be highly relevant to technology services professionals in a wide variety of roles, including:

  • Service leaders of all kinds, including customer success, education services, field services, managed services, professional services, and support services
  • Sales leaders that are looking for ways to re-engineer their selling motion to cost-effectively land and expand customers
  • Product and Product Marketing leaders that are working to develop competitive offers that are both sticky and profitable
  • Marketing leaders focused on demand generation of new customers and upsell and cross-sell
  • Channel partner strategy owners
  • Channel partners focused on improving their role in the XaaS business model

Exhibitor Information:

Promote Your Brand Among Service Executives

TSW conferences offer many opportunities to interact with prospective and existing customers within our community. With an attendance of over 1,800 services professionals expected at this year's event, TSIA offers you several sponsorship opportunities to gain more visibility for your company and solutions.

About TSIA:

The Technology Services World (TSW) conference is produced by the Technology Services Industry Association (TSIA). We are dedicated to helping services organizations large and small grow and advance in the technology industry. We provide world-class business frameworks, best practices based on real-world results, detailed performance benchmarking, exceptional peer networking opportunities, and high-profile certification and awards programs. Find out how you can achieve success, too, by requesting your membership briefing.

Source : Event Website

Keynote Speakers

John Ragsdale

VP Research, Technology and Social - TSIA

Thomas Lah

Executive Director - TSIA

The traditional responsibilities of Sales and Service roles are blurring for technology providers. This question was once easy to answer: "Who owns the customer?" Almost every technology company could comfortably respond: "Sales." But in today's world of subscription services and business outcomes, that answer is not always so obvious. Services most likely has the responsibility for helping the customer achieve specific business outcomes. Services may even be given the responsibility for renewing and expanding specific customer contracts. Who "owns" those customers? 

As companies work through the ramifications of new engagement models, traditional success metrics will no longer be enough for service organizations. Hanging success on high customer satisfaction scores, improving Net Promoter scores, or meeting customer SLAs will prove hollow victories in the face of anemic account growth. 

The changing engagement models and changing account economics are forcing new success metrics. In this keynote, Executive Director Thomas Lah will review how technology service organizations have historically defined their success for executive teams and board rooms. He will then make the case for why those metrics will not serve companies well when the responsibilities of Sales and Services organizations have blurred. Finally, he will outline a framework connecting Services activities directly to the success metrics every CEO and CFO should be watching in today's technology marketplace: Account retention and account expansion. 

If your company is debating the role of Sales and Services at the account level. If Sales and Services leaders within your company are struggling to align incentives for their organizations. If you are struggling to validate the economic value of your service investments. If you are finding your improving customer satisfaction scores are not keeping budget cuts at bay. This is the session for you.

Charles Matthews

VP, North America Sales - Alcatel-Lucent Enterprise

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Future and Past Event Dates

Event Name City State Atendance Exhibitors Date
TSW San Diego - Technology Services World San Diego California verified
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May 06, 2019
TSW San Diego - Technology Services World San Diego California verified
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May 07, 2018

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