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Why Attend

Event Overview:

The National Stationery Show® is the world’s most comprehensive marketplace for greeting cards, stationery and related lifestyle products. No other trade fair in the U.S. matches the depth and caliber of stationery selection at the NSS - or serves as the launching pad for so many young, creative businesses each year.

A DIVERSE PRODUCT MIX
Some 900 designers and manufacturers come to New York each year to exhibit at the NSS, a gorgeous, design-driven show with a product mix that includes:
 
greeting cards - custom invitations - giftwrap/ribbon - stationery - specialty party supplies - paper tableware - bridal accessories - customized/personalized products - in-store printing equipment - decorative home office products - luxury leather goods - writing instruments - paper-crafting supplies - frames - journals - calendars - specialty giftware - crapbooking - back-to-school
 
AN INTERNATIONAL MARKET
The National Stationery Show will draw a projected 12,000 diverse buyers from all 50 states and 58 countries worldwide, attending to stock their shelves and assess the latest trends. They represent stationery card and gift shops; bookstores; bridal shops; party stores; gourmet grocers; toy stores; pharmacies; attractions, hotel, hospital and airport gift shops; department, chain and specialty stores; large chains and "big box" mass retailers; online retailers and mail-order catalogs. The Show also attracts importers and distributors, licensors, special-event planners and corporate marketers.
 
SHOW DIVISIONS
The NSS highlights synergistic categories that supplement the needs of loyal stationery buyers, and attracts new attendees seeking a comprehensive selection of complementary products for their stores.
 
#fresh - The newest destination at NSS, conceived for buyers hunting for cool, cutting-edge stationery and lifestyle products created by young emerging designers.  It’s where trend-savvy retailers will discover the originality and authenticity your products represent, and where you will make the personal connections to take your business to a higher level.

Gift It - Design-driven gift and li­festyle products to suit every taste and occasion are highlighted in Gift It, f­rom decorative objects and specialty toys, to kitchen chic, jewelry, candles, bath & body, and more.

Creative Arts - Tools, kits, embellishments and supplies f­or every creative pursuit are featured together in the Creative Arts section, a destination within NSS for craft and hobby buyers.

The Supply Side - Featuring production equipment, services and supplies for manufacturers exhibiting at the NSS. Goods and services presented in TSS include: die-cutting, die-making, foil/hot stamping, embossing, holography, lamination, packaging/box specialists, converters, paper manufacturing, specialty printing/thermography, production machinery, envelope manufacturing, custom displays/fixturing systems and more.

Exhibitor Information:

Focused. Productive. Quality. Invaluable.

Buyers use these words to describe the National Stationery Show® (NSS), central to the signature mix™ marketplace. And each year, they travel from 58 countries and every U.S. state to attend. They wouldn't miss it, and the reason is simple: the NSS offers something different and unique from other shows. NSS is the launching pad for hundreds of new design-driven businesses, and is where hundreds more stellar, established greeting card, stationery and lifestyle brands wait to debut their new collections. This means NSS is the place to identify trends and discover untapped talent.

The NSS puts like-minded business professionals together. The quality and caliber of who's in the room speaks volumes about the importance of the NSS. Senior executives and owners from diverse businesses are in front of your company to experience your brand and products. 12,000 worldwide buyers from retailing giants to owners of specialty chains and independent brick and mortar stores, along with importers, distributors and digital retailers, come ready to buy. In addition to these decision makers, you’ll also gain from the broad consumer and trade press, manufacturer’s representatives, licensing professionals and other industry influencers in attendance.

signature mix™ marketplace includes the National Stationery Show®, Creative & Lifestyle Arts®, and Gift>it, and co-located with SURTEX® and the International Contemporary Furniture Fair® (ICFF®)

Source : Event Website

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Future and Past Event Dates

Event Name City State Atendance Exhibitors Date
2026 NSS - National Stationery Show New York New York Estimated
estimated
Estimated
estimated
Aug 02, 2026
2025 NSS - National Stationery Show New York New York Estimated
estimated
Estimated
estimated
Aug 03, 2025
2024 NSS - National Stationery Show New York New York Estimated
estimated
verified
verified
Aug 04, 2024
2023 NSS - National Stationery Show New York New York Estimated
estimated
verified
verified
Aug 13, 2023
2022 NSS - National Stationery Show New York City New York - - Aug 14, 2022
2021 NSS - National Stationery Show New York City New York - - Oct 18, 2021
2020 NSS - National Stationery Show New York City New York Estimated
estimated
verified
verified
May 19, 2020
2019 NSS - National Stationery Show New York City New York Estimated
estimated
verified
verified
Feb 03, 2019
2018 NSS - National Stationery Show New York City New York verified
verified
verified
verified
May 20, 2018
2017 NSS - National Stationery Show - - May 21, 2017
2016 NSS - National Stationery Show New York New York - - May 15, 2016
2015 NSS - National Stationery Show New York New York - - May 17, 2015

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