Sonny's signature keynote, The Extraordinary Power of Intentional Enthusiasm™, pulls back curtain back on his Positive Operating System, revealing a formula for success that gives your audience insight into a level of enthusiasm. 

 Sonny Melendrez is in the business of inspiration.

Motivating others has always been an important element in the life of this dynamic radio and television personality, author and inspirational speaker.

Twice named Billboard Magazine‘s National Radio Personality of the Year, his enthusiasm for life is evident as host of local and national radio and television programs. He was presented the National Hispanic Radio Personality of the Year Award by the Nosotros Association. In 2003, he was inducted into the Texas Radio Hall Of Fame and is included in the Rock & Roll Hall of Fame as one of the Top 100 Radio Personalities of All-Time.

Sonny has served as program director and entertained at some of America’s greatest radio stations, including KIIS, KMPC, KFI, KMGG, and KRLA in Los Angeles and KTSA,KTFM, KSMG, and KLUP in San Antonio. Under his leadership, these stations enjoyed stellar ratings and received countless awards for public service. His weekly radio show features the inspiring stories of celebrity guests from the world of entertainment.

Blessed with multiple talents, Sonny is equally at home as a TV host, actor, radio personality, writer, commercial spokesman, motivational speaker, or voice artist. He has served as TV and radio spokesperson for companies like Disney, Pepsi, McDonald’s, and Ford.

As a motivational speaker and master of ceremonies, he has presented at such prestigious events as the White House Hispanic Heritage Awards (7 times), and the USO 40th Anniversary Gala at the Ambassador’s Palace in Paris.

As host of the award-winning children’s television series,  You and Me, Kid! on the Disney Channel. Sonny  enjoyed one of the longest runs in the network’s history.

The City of San Antonio named the Sonny Melendrez Community Center located on the city’s West Side in his honor as way to say “thank you” for his community involvement, benefiting disadvantaged youth and families, including over 1400 motivational school presentations.

President Ronald Reagan commended Sonny for his efforts in the war on drugs and he received the National Director’s Community Leadership Award by FBI Director, William S. Sessions.  The Department of Justice lauded him with the prestigious “Modern Hero Award” for his efforts to inspire the nation’s youth to “Soar In School”. 

Programs that benefit children have always been a priority for Sonny Melendrez. One of the projects of which he is most proud is The Children of the World Project, giving talented youth and countless volunteers a way to give back by recording the children’s version of “We Are The World,” which he created in Los Angeles.  Over 1500 children participated in the recording and video and proceeds from record sales benefited USA for Africa. Sonny received a Grammy nomination for “Best Children’s Recording.”

There is hardly a charity or cause in San Antonio and many nationally, that has not received a helping hand from Sonny Melendrez. It is estimated that he has been responsible for raising over 100 million dollars in cash, goods and services for local and national non-profits during his career! 

A man of a thousand voices, he provided the voices of several characters in Hanna-Barbera’s Jetsons cartoon series, created many of the sounds heard in the Gremlins Movie and has given life to countless other animations in TV, movies and commercials. He was chosen from a field of over 140,000 as the voice of the Parkay Margarine Talking Tub, and after a nationwide search, Sonny was picked as voice of Jerry Seinfeld for a campaign promoting the Bee Movie Game for ActiVision.

Conferences, companies, colleges, universities, school districts, and groups of all types have been inspired by Sonny’s captivating motivational presentations. His topics are designed to fire up companies, teachers, students, and parents to get involved and make a difference in the world around them, while delivering above-and-beyond service.

In his popular book, “The Art of Living with Enthusiasm!”, Sonny presents the benefits to be found in positive living through personal and powerful stories of encouragement, comfort, and joy.

“Your keynote was the perfect way for us to kick off the morning: high energy, engaging, relevant, and relatable. You hit a home run!” ~Jay Warren, President, Texas Association of Municipal Information Officers

“100% of our conference survey responses rated your presentation as excellent! Comments included, ‘Enrapturing, inspiring, and relevant’, ‘Great way to start our conference!’ Your keynote set the tone for the entire conference!” ~Nancy Kinder, Chair, Financial Women In Texas Conference

“You gave an outstanding speech. It was very uplifting, extremely positive and you add great humor. ” ~J. Mills, Chair, Texas Bankers Association 2021 Wealth Management & Trust Conference

“Inspiring, relatable, timeless – Sonny tells stories that connect people with him, his messages of love, growth, acceptance, positivity – and with one another. He’s a total pro who puts in the work to understand the audience, community, opportunity. He interviews and emcees brilliantly as well.” ~Susan Price, CEO, Firecat Studio

“Sonny can energize a room, while bringing event messages to life with his unique ability to make a script sound like story telling.” ~Elaine Coronado, Argus Events, Washington, D.C.

“Your message of change was perfect, along with your delivery and enthusiasm!” ~Jim Mickey, VP MetroPCS

“Sonny is an amazing speaker and individual. Sonny spoke to our sales team of salesmen, managers, and owners. He did an amazing job and gave an excellent presentation.” ~Bart Furrow, Worldwide Machinery National Conference

“Sonny was amazing! I heard so many positive comments about Sonny, from the men that attended the conference.” ~Joseph Liedecke, Director of Student Success, San Antonio College

“You were fantastic and I’m so thankful we discovered you! Your enthusiasm set the tone for a great conference that was enjoyed by all attending, which was exactly our goal!” ~Perry Cole, Executive Director, National Specialty Pharma Association

“Your dedication lies at the heart of what has made our Nation great: Individuals taking the initiative to give of themselves for the good of others. For all the good you do, and for all the people your generosity touches, you have Nancy’s and my heartfelt gratitude, as well as that of the American people.” ~President Ronald Reagan

“Your program was the most well received and most talked about presentation that I have seen in my term as a board member. Your ability to relate to our members was AMAZING. Your gift left an impression that people are still talking about months later!” ~Trey Holman, Professional Photographers Association

“I would recommend anyone who has the opportunity to hear Sonny speak. He is a highly entertaining and inspiring speaker. Sonny was humorous in imparting words of wisdom and inspiration.” ~Brenda Hornyak, Insurance Professionals of North Texas

“I have never heard so much appreciation voiced over any of the other guest speakers we have had over the years. Your message was delivered with such honesty and fervor and yet you were so entertaining and had everyone laughing and then listening so carefully to every thought you were presenting! You have a fascinating story to tell and such a myriad of experiences to draw upon in the sharing of that story. I think we all felt renewed in our dedication – and our enthusiasm for helping!” ~Margy Lohoff, Methodist Hospitals of Texas

“Sonny Melendrez lives the motivated, high performance life that is the essence of his message. You will never meet a more helpful, loving, inspiring, caring and totally upbeat person than Sonny. Make room for him at your next event! He is the top of the line as a motivational speaker who will inspire your group for years to come!” ~Linda Kaufman, The Vortex Group

“We are still riding high from your message. You knocked it out of the park!” ~Pamela Swanson, Superintendent, Westminster Pubic Schools, Westminster, Colorado

“We are still singing your praises. You truly have a gift and made an impact on everyone in attendance.” ~Gina Guerca, Financial Women in Texas