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Event Overview:

The Must-Attend Event for the Work Truck Industry
North America's largest work truck event is your once-a-year chance to see all of the newest industry products; choose from dozens of industry-focused training courses; and gain access to technical engineering representatives from hundreds of exhibiting companies. Attendees can interact with thousands of industry professionals; set up meetings with current suppliers or customers; find solutions to resolve technical issues; and talk shop with industry peers at special events and receptions. 

New Product Introductions
Showcasing 500,000 sq. ft. of the latest vocational trucks and equipment, The Work Truck Show is the place to check out the latest innovations, including:

  • Truck chassis, bodies and equipment
  • Cranes and aerial devices
  • Power takeoffs
  • Snow and ice control equipment
  • Liftgates, cargo management solutions, and more

Green Truck Summit
Held in conjunction with The Work Truck Show, this day-and-a-half event offers strategies and solutions for practical deployment and application of green technologies for commercial trucks. Gain information on:

  • Advanced technologies and fuels trends
  • Future technologies for vocational trucks
  • Deployment strategies
  • Funding opportunities, and more

Green Initiatives
In addition to the Green Truck Summit, other offerings address the continued demand for advanced vehicle technologies and fuels, including:

  • Green Truck Ride-and-Drive
  • Productivity and Fuels Pavilion
  • Courses on vehicle efficiency and design optimization

World-Class Industry Training
More than 60 intensive training sessions cover key topics relevant to your job as well as issues impacting the industry. Choose from courses on:

  • Vehicle certification
  • Truck design and specification
  • Industry trends and forecasts
  • Government legislation and regulations
  • Federal Excise Tax laws and requirements
  • Truck OEM updates

Exhibitor Information:

Why Exhibit?
The Work Truck Show is North America's largest work truck event. With an investment in booth space, you gain a powerful marketing partner in the NTEA. As an exhibitor, your marketing efforts reach thousands of pre-qualified work truck industry professionals — including one-on-one interaction with truck fleet managers, leasing company representatives, distributors, body builders, purchasers, end users, manufacturers and trade media.

Capture the Attention of Fleet Managers, Truck Buyers and Distributors
The Work Truck Show is North America’s largest gathering of vocational trucks and transportation equipment from Classes 1–8, including chassis, bodies, components and accessories. Attendees include truck fleet managers, truck buyers, maintenance personnel, distributors/upfitters, manufacturers and truck dealers.

Qualified Attendance
The Work Truck Show is the event where the industry comes together to find new products and to see the latest in commercial truck and transportation equipment. Fleet managers, truck buyers, distributors and upfitters want to talk with your sales and technical staff and plan their next purchase.

Meet Decision-Makers Face-to-Face 

  • 77% of Attendees Reported Having the Final Decision, Recommending or Specifying Product for Purchase
  • 53% Indicated Finding New Suppliers & Product Lines as a Primary Objective
  • 48% Indicated Meeting With Current Suppliers as a Primary Objective
  • 26% Indicated Industry Training as a Primary Objective

New Product Unveilings
The Work Truck Show has become a primary platform for the unveiling of new chassis, work truck equipment, product innovations and accessories. New product introductions capture media attention, and each year, the number of trade editors attending the event increases.

About the NTEA:

This year, the NTEA, the Association for the Work Truck Industry, proudly embarks on 50 years of service to our members and our industry. Established in 1964, the Association today represents approximately 1,600 companies that manufacture, distribute, install, sell and repair commercial trucks, truck bodies, truck equipment, trailers and accessories. Buyers of work trucks and the major commercial truck chassis manufacturers also belong to the NTEA. The Association provides in-depth technical information, education, and member programs and services, and produces The Work Truck Show®. The Association maintains its administrative headquarters in suburban Detroit and government relations offices in Washington, DC, and Ottawa, Canada.

Not sure if you want to exhibit at or attend the The Work Truck Show 2016? See the panels below to get the information you need to make an informed decision.

All information in Events In America is deemed to be accurate at the time we add it, and we take steps to verify all details and update our records when new information is provided, but as people, events and circumstances change, we caution users to independently confirm all information. and Events In America LLC make no guarantee of accuracy and assume no liability for inaccurate information.

Conference/Event Dates: 03/01/2016 - 03/04/2016
Conference/Event Hours: Registration Hours: Tuesday 7am-5pm; Wednesday 7am-5pm; Thursday 7am-5pm; Friday 8am-12pm
Expo/Exhibit Dates: 03/02/2016 - 03/04/2016
Expo/Exhibit Hours: Wednesday 10am-5pm; Thursday 10am-5pm; Friday 9am-12pm
First Move-In Date: 02/28/2016
Classification: B2B
Primary Industry: Transportation
Other Industries: Business, Distribution, General Business, Manufacturing, Other / Miscellaneous, Transportation
Estimated Attendance: 10,000
Cost to Attend:
Audience: Fleet managers, truck buyers, distributors and upfitters want to talk with your sales and technical staff and plan their next purchase.
Venue: Indiana Convention Center
Venue Phone: (317) 262-3400
Venue Type: Indoor - Convention Center
Official Conference Hotel:Hotel List:
Conference Hotel URL:
Number of Exhibitors:500+ (Previous Year)
Event Square Footage:500,000
Exhibit Floorplan:Click Here
Show Manager:NTEA
Prospectus PDF:Download Exhibitor Prospectus PDF
Sponsorship: Yes
Sponsorship Details: A sponsorship with The Work Truck Show 2016 can draw the attention of a highly-targeted audience to your brand. The Work Truck Show is attended by thousands of work truck industry professionals, including highly-qualified truck purchasers and decision-makers such as fleet managers, leasing company representatives, commercial truck dealers and distributors.

Booth Size Booth Cost   Available Amenities
100-400 sq. ft. $17 per sq. ft. Member; $19 per sq. ft. Non-Member   Electricity: Yes - Unknown Price
500-1,000 sq. ft. $16 per sq. ft. Member; $18 per sq. ft. Non-Member   Water: n/a
Greater than or equal to 1,000 sq. ft. $15 per sq. ft. Member; $17 per sq. ft. Non-Member   Generator: n/a
20' x 20' Island $7,200 Member; $8,000 / Add $200 for Corner or Peninsula (Prices Subject to Change)   Marketing Vehicles Allowed: Yes
Other Booth Sizes Available: n/a

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The Work Truck Show 2016

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