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EVENT DATE
May 2014
M T W T F S S
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EXPO DATE
May 2014
M T W T F S S
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Venue

Jacob K. Javits Convention Center of New York 655 West 34th Street
New York , NY 10001
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Type: Indoor - Convention Center
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Partners

exhibitus success by design Remington Hotels

Surtex

Jacob K. Javits Convention Center of New York
B2B 7,000 320

EVENT DESCRIPTION

Overview:

Now in its 28th year, SURTEX® is the global B2B marketplace for original art & design—where artists, agents and licensors connect with manufacturers and retailers to create the next best-selling products in every category imaginable. Wall coverings, decorative accessories, bed linens, stationery, giftware, tabletop and so many more…if it’s any product with a surface design of any kind, there’s a good chance it originated at SURTEX. 

That’s because each year some 7,000 buyers/manufacturers from 49 countries converge on the SURTEX exhibit floor to buy or license the newest designs from approximately 1,000 trend-setting artists. It’s a veritable who’s who of manufacturers and retailers seeking first dibs on the best original art & design being created today. 

There’s no other show like SURTEX in North America. And no better venue than New York, a city with endless inspiration for artists, surface designers, product manufacturers and retailers. See who exhibits at SURTEX, who attends, and learn more about the educational component of the Show, the SURTEX Conference.

Markets Represented
Artists, designers, studios, agents and licensing firms selling and licensing art and design for a multitude of product end-uses: decorative fabrics, linens and domestics, contract textiles, wall coverings, floor coverings, apparel textiles, stationery, greeting cards, gift wrap and other paper products, tabletop, giftware, toys, ceramics, packaging and publishing.

Announcing the launch of “Atelier,” where talented textile design studios from around the world will sell their most trend-forward surface designs to a multitude of product categories. Arranged in an intimate, yet open floor plan, the “Atelier” is for a broad range of manufacturers – interior textiles, fashion fabrics, wall coverings, paper, and more – seeking the latest prints, patterns, repeats, documents, and design services for product development needs.

ReSource HuB - technology and business essentials. Comprised of companies offering resources for artists and designers including software, hardware, web tools, printers, publication, books, reference materials and trend services. 

Exhibitors:

WHY EXHIBIT?

Why exhibit at SURTEX®? Three good reasons:

1. SURTEX is the only B2B marketplace in North America for licensing and selling original art & design. Nowhere else can you market your work to more than 7,000 art buyers/licensees—sourcing designs for everything from home furnishings and apparel textiles to giftware, stationery and toys—under one roof.

Who attends? Those 7,000 attendees come from 46 states and 49 countries worldwide, seeking the perfect original art & design for their next best-selling products. They are:

They are Manufacturers/producers of: Automobiles • Apparel Textiles • Bed Linens • Contract Furnishings • Decorative Accessories • Decorative Fabrics •Floor Coverings • Giftware • Greeting Cards/Stationery • Home Apparel • Home Textiles • Housewares • Juvenile Merchandise • Linens/Domestics • Novelties/Premiums • Packaging • Paper Products • Personal Care/Beauty • Prints/Posters • Social Expression • Tabletop • Toys • Upholstery Fabrics • Wall Coverings • Window Treatments

Attending retailers represent: Department Stores • Design/Lifestyle • E-commerce • Home Furnishings/Decorative Accessories • Mail Order/Catalogs • Specialty Stores • Mass Merchants

Plus: Trade and Consumer Press • Ad Agencies • Buying Offices • Licensing Executives • Product Development Consultants • Publishers • Wholesalers

WHAT THEY FIND

92% meet new artists, designers and licensors
86% keep up with the latest in world-wide trends in color, pattern and design
88% find new and unique designs for sale or license

WHY THEY ATTEND
81%
 use SURTEX to find new artists and designers
83% want to see the latest in global color, pattern and design trends
88% are looking to buy or license new and unique designs 

HOW THEY RATE SURTEX

95% said they would attend again next year
62% ranked SURTEX as the most important trade show to their business

2. SURTEX® offers more than just exhibit space. You’ll also benefit from Show activities that drive more traffic to your booth, and services that save you time and money Comprehensive SURTEX Conference Program • Press Hospitality • Private Meeting Rooms • Lead Retrieval • Discounted Travel & Hotel Rates • Exhibitor Lounge • Shuttle Service to/from Hotels • designext® International Student Competition

3. Three co-located shows mean more bang for your buck. SURTEX is co-located with the National Stationery Show® and Creative & Lifestyle Arts in the adjacent aisles and the International Contemporary Furniture Fair® on Level 1 and in Javits North, multiplying your business opportunities by the thousands. That’s how many qualified buyers will be added to the regular SURTEX audience through reciprocal badge privileges among all four shows. SURTEX exhibitors get crossover traffic representing new markets and increased potential for business, especially with educational seminars and networking events as an additional draw. Visit www.nationalstationeryshow.comwww.icff.com and www.creativelifestylearts.com for more information.

Who Exhibits at Surtex:

The SURTEX® exhibitor lineup includes textile designers, graphic artists, illustrators, fine artists, art publishers, weavers, design studios, photographers, licensing agents, document studios, educational institutions and more—all interested in licensing or selling their art & design for product development.

Announcing the launch of “Atelier,” where talented textile design studios from around the world will sell their most trend-forward surface designs to a multitude of product categories. Arranged in an intimate, yet open floor plan, the “Atelier” is for a broad range of manufacturers – interior textiles, fashion fabrics, wall coverings, paper, and more – seeking the latest prints, patterns, repeats, documents, and design services for product development needs.

Exhibiting studios include Colwill & Waud, Diane Harrison Studio, Francois Bournaud, Artwork Design, Giacomo Barzaghi, Design Works International, Verbeek Designs, and many more.

Also exhibiting at SURTEX: Companies offering a plethora of technology and business essentials for every artist and designer—software, hardware, web tools, printers, publications, books, reference materials, trend services and more in the ReSource HuB. (Be sure to take a break from your booth to visit theirs.)

Co-Located With
National Stationery Show® 
International Contemporary Furniture Fair® 
Creative & Lifestyle Arts

IRCE Focus: Brands & B2B

Not sure if you want to exhibit at or attend the Surtex? See the panels below to get the information you need to make an informed decision.

EVENT CONTACTS

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EVENT DETAILS

Primary Industry:
Other / Miscellaneous
Other Industries:
Architecture & Construction, Business, Design Services, Other / Miscellaneous
Audience:
Art buyers and licensees from the home furnishings, domestics, apparel, contract, gift, toy, beauty, stationery, greeting card, paper product and automotive manufacturing industries, plus publishing, private label retailers, licensing executives, buying offices, interior designers, licensing executives, advertising agencies and stock houses.
Notes:
Anticipated Number of Exhibitors
320 from U.S.A, United Kingdom, Europe, Japan and South America

Anticipated Attendance
7,000 from 49 countries
Show Owner:
IR Events Group, a division of GLM
Sponsorship: Yes

Exhibitor Information +

Booth Details:

Booth Size
Booth Cost
8' x 15' (2.4m x 4.5m)
$5,580
8' x 10' (2.4m x 3m)
$3,720
10' x 10' (3m x 3m)
$4,650
10' x 15' (3m x 4.5m)
$6,975
Amenities
Electricity:
Yes - Unknown Price
Water:
n/a
Generator:
n/a
Marketing Vehicles Allowed:
Yes
Services
n/a
Show Owner
IR Events Group, a division of GLM
Show Manager
IR Events Group, a division of GLM

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