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EVENT DATES
Jul 2017
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Staying In Front of Your Customer Direct Mail

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Overview

Description: The program will discuss how architects and designers can get a better understanding of the market today in regards to developing direct mail strategies. Attendees will ascertain a clearer perception on how to develope direct mail in order to increase business.

Learning Objectives: During this course:

  • Participants will begin by reviewing business basics and how important direct mail is in strategy and tactics of business.
  • Participants will examination of list development strategies.
  • Participants will learn how to effectively define target audiences.
  • Participants will review the steps to develop direct mail including the “must haves” essential for effective communication.

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