Get the latest technological vision, actionable insights you need to drive profitability and growth, and influence future SAP offerings.
Designed for You
Join senior executives, line of business and IT decision makers, and business managers from large enterprises and small to medium sized organizations, along with ASUG members from across all process, technology, and industry areas. In addition, influencers, project managers, and implementation and support teams involved in deploying business technology initiatives should plan to attend.
How You Benefit
Meet current business challenges and gain efficiencies - hear about the latest business technology trends and innovations
Learn from others who have integrated the same SAP solutions - get first hand advice about best practices and implementation challenges and successes
Get the most out of your SAP investment - participate in ASUG member-driven education sessions
Make connections - collaborate and network with peers, thought leaders, and SAP partners
See technology in action - test drive applications that help solve real world problems
Gain a rapid and significant return on investment - learn how SAP solutions lower the total cost of ownership and create operational efficiency
Enable future growth strategies and maintain a competitive advantage - get an in-depth look at future SAP applications that provide long term support of company goals
Shape the future of SAP solutions and services - get involved in ASUG's extensive Influence program
Experience faster software implementation without disruption - explore the latest SAP-supporting technologies and services from SAP partners and solution providers
Every Experience Adds up to Your Success
We at ASUG believe that real-world experience is the best school, and shared experience continues to pay forward. Join this momentum and choose from hundreds of customer-driven education and Influence sessions across numerous tracks. All delivered by subject matter experts who have been there… and done that.
This event is by invitation.
SAPPHIRE NOW and ASUG Annual Conference offers an outstanding opportunity to meet and interact with SAP customers, SAP partners, and ASUG members from around the globe.
Where else do you have the ability to consult face-to-face with thousands of senior executives, lines of business and IT decision makers, business managers, and hands-on IT professionals, all looking for solutions to their key business challenges? Join an elite group of exhibitors - from the biggest names to niche companies - and share your solutions in Orlando next June.
About SAP Americas
SAP Americas, a subsidiary of SAP AG (Headquartered in Walldorf, Germany, with locations in more than 130 countries), oversees the company's business operations in the U.S., Canada, Latin America and the Caribbean.
ASUG is a community of professionals with common business interests, experiences, challenges, and pursuits. As an independent organization and a dynamic forum that has for 20 years facilitated the sharing of insight and information among ASUG members, we have helped people and companies discover answers, explore new ideas, solve problems, and develop professional relationships. With regional Chapters and Special Interest Groups (SIGs) throughout the U.S. and Canada and a full slate of interactive gatherings and annual events, we nurture thought leadership and generate a steady flow of user-driven educational content and product perspectives.