Rosemont , IL 60018 Location map
Donald E. Stephens Convention Center
Path to Purchase Expo 2016 (Formerly the Shopper Marketing Conference & Expo)
New Name, New Location, New Partners
Formerly known as the “Shopper Marketing Conference & Expo,” the Path to Purchase Expo (www.Path2PurchaseExpo.com) is the leading conference and exposition for brand manufacturers and retailers interested in marketing to shoppers, driving retail traffic and closing sales.
Expo’s educational program features half-day symposium workshops, 50 seminars and a tradeshow floor with more than 120 exhibitors. A wide scope of topics, technologies and trends will be explained, demo’d and debated, both in classroom and show-floor settings, including digital marketing, ROI measurement, insights, mobile, social media, merchandising, loyalty programs, displays, in-store media and e-commerce solutions.
Come Curious, Leave Inspired
Sounds great, but who's got the time? You're booked solid with projects and timelines, conference calls and meetings, so there's just no room for...opportunity.
Take a deep breath. Let us get your head straight here.
If you're involved in the marketing of consumer goods and services in any way, the Path to Purchase Expo is the one essential time and place in which you owe it to yourself (and your employer) to invest your time and energy.
This isn't your father's trade show. Expo is a highly concentrated, professionally curated, incredibly potent and quite possibly career-changing experience. You'll get more answers, more education, and more connections in two or three days than you will ever discover running in circles behind your desk.
At the Path to Purchase Expo, thousands of brand and retail marketing executives, agencies and solutions providers will gather to:
Attend the many symposiums, keynote addresses and seminars presented by leading industry experts to pick up critical knowledge and insights to better connect with shoppers.
Find business-driven, multidisciplinary solutions on the expansive show floor, encountering more than 120 exhibitors who offer intriguing and innovative solutions.
Visit the Design of the Times Gallery for inspiration from creative in-store activation tactics, displays and campaigns that have been chosed as finaist winners in this year's Design of the Times competition.
Network with industry peers at the Design of the Times Awards Reception & Ceremony or the Women of Excellence reception..
Reach Decision-Makers Who Control Marketing Dollars
Success along the path to purchase requires intelligent collaboration between consumer product marketers and retailers, along with constant monitoring of the ever-changing shopper.
As a result, those responsible for influencing shoppers along the path to purchase are looking for solutions.
Make sure you're in front of the largest audience of engaged brand marketers, retailer executives and agency professionals as they converge on the Path to Purchase Expo this fall.
See All the Right People
No other show brings together all the right industry players in one place. Only the Path to Purchase Expo delivers actionable strategies that are instrumental for engaging consumers in today's marketplace. Forward-thinking companies send large, cross-functional teams of decision makers to Expo to share and collaborate with world-class shopper marketing experts, researchers and practitioners.
Exhibitors on the show floor offer the most unique, cutting-edge collection of traditional and digital path-to-purchase solutions for things like...
Mobile marketing & communications
Shopper & retail insights
Mobile & social communication
The exhibit hall is filling up quickly. Reserve your booth today!
About Path to Purchase Institute:
Since 2003, our global association has been serving the needs of brand manufacturers, retailers, agencies and all types of solution providers along the path to purchase. We foster best practices and a deeper understanding of all marketing efforts that lead to a purchase in-store or online.
There may be many networking opportunities at the Path to Purchase Expo 2016 (Formerly the Shopper Marketing Conference & Expo). Find out more in the event details below.
Path to Purchase Institute
8550 W. Bryn Mawr Ave., Ste. 200
Chicago, IL 60631
Brand, Category & Product Development
Merchandising & Packaging
Retailer Executives involved with...
Brand & Category Management
Consumer & Shopper Insights
Retail & Digital Marketing
Agency Professionals including...
Solution Providers involved with...
Digital & Mobile Strategy
Integrated Shopper Marketing
Research & Insights
40% Brand Manufacturers
20% Solution Providers
28% Shopper Marketing & Advertising Agencies
Path to Purchase Institute
As a sponsor of the Shopper Marketing Conference & Expo, your company will be aligned with the premier annual event attracting the most industry professionals who develop shopper marketing strategy along the path to purchase. Expo is the perfect platform to enhance your company's visibility in the industry, to introduce your company's services to a new audience or to nourish relationships with existing customers.
Exhibitor Information +