Drawing 35,000 attendees from all 50 states and 80+ countries, NY NOW® is produced twice annually by Emerald Expositions and is open to the trade only. Held in January and August in New York City, the Market hosts 2,800 exhibiting companies showcasing the very best lines across the home, lifestyle and gift spectrum.
Programs & Events
NY NOW™ presents a full range of educational programming and industry events. Seminars address color/design trends, sustainability, social media and retail strategies. NY NOW’s sessions are hosted either by leading trade and consumer publications, as well as industry associations.
The market introduced four new comprehensive market collections and a dynamic new exhibit floor layout, positioning New York as the defining marketplace for fashion-forward, design-driven home, gift and lifestyle resources. The show’s transformation also includes new branding, as NYIGF becomes "NY NOW, the Market for Home + Lifestyle."
The market’s reorganization into four collections - HOME, LIFESTYLE, HANDMADE and NEW - and the repositioning of related resources not only reinforces the depth and breadth of resources in the New York market, but also better reflects the way retailers are shopping and sourcing today.
NY NOW HOME presents a comprehensive collection of 1,200 home furnishings, home textiles, decorative accessories, tabletop and gourmet housewares on Level 3 of the Jacob K. Javits Convention Center. A juried cross-category collection of contemporary design resources will continue to be presented under the renowned Accent on Design® banner and within NY NOW HOME.
NY NOW LIFESTYLE will showcase a broad spectrum of merchandise categories, including giftware, personal care, stationery, fashion accessories and children’s products. NY NOW LIFESTYLE’s 1,100 exhibitors will be located on Level 1 of the Javits Center, with an exhibit floor layout engineered to maximize synergies and cross-category shopping opportunities.
NY NOW HANDMADE offers nearly 500 handcrafted resources - representing all home and lifestyle categories and crafted in all types of media - with distinct groupings of designer-makers and global import resources. Handmade® Designer Maker will continue to be presented in the Javits Center North and Handmade Global Design will continue to be presented in the Javits Center’s Level 4 Galleria.
NY NOW NEW! spotlights newcomers to the New York market in a cross-category collection of home and lifestyle products. Some 250 new-to-market exhibitors will be grouped together at Pier 94.
NY NOW is produced twice annually. Held in January & August in New York City, the Market showcases the very best lines across the home, lifestyle and gift spectrum.
2,800 exhibitors and thousands of lines across 400 categories
35,000 buyers representing 20,000 companies attend NY NOW.
· They travel from all 50 states and 85 foreign countries
· 98% place orders based on what they see at the Show
· 78% write orders on the Show floor
· 38% are new buyers
Key product categories represented
Product categories are organized into 4 Market Collections - HOME, LIFESTYLE, HANDMADE and NEW!
711 12th Ave, New York City (55th Street and 12th Avenue)
Co-located with Artisan Resource at Pier 94