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Event Overview:

NRF PROTECT is the largest, most important retail loss prevention event in North America. The conference is especially for those who protect retail brands, assets, people and profits. NRF PROTECT features 2 ½ days of compelling educational sessions, networking opportunities and an innovative EXPO Hall. Experience it for yourself - join us in Philadelphia June 15 - 17, 2016.


NRF attracts the most compelling, newsworthy and influential speakers who offer solutions to the critical issues facing LP professionals: store-level shrink, internal theft, organized retail crime, cyber and data security, asset protection, supply chain protection, store security, fraud detection and more. NRF PROTECT offers various LP educational tracks and solution-focused presentations.


Twelve hours of scheduled networking events include themed receptions, expert-led roundtable discussions and working lunches on the EXPO floor. Retailers also get an opportunity to connect with federal, state and local law enforcement agencies at the NRF Fusion Center.


The EXPO showcases proven technologies and inventive solutions to guard your retail business, employees, customers and brand. Retail LP executives searching for the most effective protection solutions will find them in one of 200+ exhibitor booths, the Cybersecurity and Digital Pavilion, NRF Fusion Center and Exhibitor BIG !deas sessions.

Exhibitor Information:

Reserve Your Spot on the EXPO Floor

NRF PROTECT is the largest, most important retail LP event in North America. Here is your opportunity to get face-to-face with an audience that has real loss prevention purchasing power and is searching for the most effective solutions, tools and technologies.

Our Attendees

More than 2,500 attend the conference and EXPO from across the retail spectrum: apparel, food/grocery, chain restaurants, department and specialty stores, drug stores, general merchandising, sporting, entertainment, telecom retail and more. Come back soon for the 2015 attendee demographics.

Exhibit and Sponsor

As a NRF PROTECT Exhibitor, you’ll have two-day EXPO Hall access to retailers and multiple branding opportunities pre-, during and post-conference.

Thought Leadership

Elevate your company's leadership in retail loss prevention and security solution even further. Ask about exclusive C-level gatherings and Exhibitor BIG !deas speaking sessions.

Space for 200+ LP Solution Providers to:

  • Interact with current and potential retail clients over 2 days
  • Showcase your company in a prime location on 45,000 sq. feet of EXPO space
  • Lead Exhibitor BIG !deas sessions
  • Demonstrate critical solutions in the Cyber Security Pavilion
  • Sponsor key conference features such as exclusive C-level reception, networking lunches, 2016 Finale & Awards program, the NRF Fusion Center and more.

About NRF:

NRF is the world’s largest retail trade association, representing discount and department stores, home goods and specialty stores, Main Street merchants, grocers, wholesalers, chain restaurants and Internet retailers from the United States and more than 45 countries. Retail is the nation’s largest private sector employer, supporting one in four U.S. jobs - 42 million working Americans. Contributing $2.6 trillion to annual GDP, retail is a daily barometer for the nation’s economy. NRF’s This is Retail campaign highlights the industry’s opportunities for life-long careers, how retailers strengthen communities, and the critical role that retail plays in driving innovation.

There may be many networking opportunities at the NRF PROTECT 2016 (formerly NRF Loss Prevention Conference & EXPO) - National Retail Federation. Find out more in the event details below.

All information in Events In America is deemed to be accurate at the time we add it, and we take steps to verify all details and update our records when new information is provided, but as people, events and circumstances change, we caution users to independently confirm all information. and Events In America LLC make no guarantee of accuracy and assume no liability for inaccurate information.

Conference/Event Dates: 06/15/2016 - 06/17/2016
Conference/Event Hours: Tues, noon-4pm; Wed, 8:30am-5pm; Thurs, 8:30am-5pm
Expo/Exhibit Dates: 06/16/2016 - 06/17/2016
Expo/Exhibit Hours: Wed, 10am-3pm; Thurs, 10am-3pm
Classification: B2B
Primary Industry: Wholesale / Retail
Other Industries: Associations: Trade / Professional, Business, Government, Law Enforcement, Wholesale / Retail
Estimated Attendance: 2,500
Cost to Attend:
Audience: NRF PROTECT is open to retail professionals who protect retail brands, assets, people and profits, including loss prevention, asset protection, IT security, Internal Audit, ORC Investigation, PCI & Privacy, Risk Management, Safety & Security and Supply Chain Protection professionals.

The NRF Fusion Center is open to law enforcement officers from local, state and federal agencies who deal with retail law enforcement issues.
Notes: Attendee Demographics:

Influential Buyer Breakdown:
73% Manager/Director
10% VP
5% Other
3% Detective/Agent
3% C-Level/SVP

Type of Store/Business Represented:
27% Other
24% Specialty/Apparel
15% Department Store
10% Specialty/Hard Goods
6% General Merchandise Store
6% Grocery/Food
4% Discount
2% Manufacturer
2% Drug Store
2% Chain Restaurant
2% Law Enforcement

Job Function:
81% Loss Prevention
8% Other
4% Technology
2% Finance
2% Law Enforcement
1% Digital E-Commerce
1% Crisis Management
1% Shopping Center Security
Venue: Pennsylvania Convention Center
Venue Phone: (800) 428-9000
Venue Type: Indoor - Convention Center
Official Conference Hotel:Hotel Information:
Conference Hotel URL:
Number of Exhibitors:200+
Event Square Footage:45,000 sq. feet
Exhibit Floorplan:Click Here
Show Owner:National Retail Federation
Show Manager:NRF
Sponsorship: Yes
Sponsorship Details: Speak with Tami Sakell, Sr. Director, Exhibit & Sponsorship Sales at (202) 661-3044 for information about NRF PROTECT exhibit space and sponsorship opportunities.

Booth Size Booth Cost   Available Amenities
Exhibiting & Sponsorship Opportunities Available Please Contact Tami Sakell for Additional Information   Electricity: Yes - Unknown Price
  Water: n/a
  Generator: n/a
  Marketing Vehicles Allowed: Yes
Other Booth Sizes Available: Yes

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NRF PROTECT 2016 (formerly NRF Loss Prevention Conference & EXPO) - National Retail Federation

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