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Event Overview:

ITSMA’s 21st Annual Marketing Conference will be in Cambridge, MA, November 4 & 5. We have an extraordinary line-up of speakers, pre- and post-conference workshops, networking opportunities, and the Marketing Excellence Awards celebration.  With a focus on Driving Business Value, the Conference will showcase experts advice on what it takes for marketing to be accountable and contributing to the business. Come to learn the latest about digital marketing, storytelling, ITSMA’s latest research, lead generation, and social media. And this year, we plan to make it much more interactive with roundtable discussions, breakouts, case studies, and exercises throughout the Conference. 

About ITSMA:

ITSMA helps B2B companies market and sell services and solutions more effectively. We are a research-based membership organization that works with the world’s leading professional services, technology, and communications providers to generate increased demand, strengthen customer relationships, and improve brand differentiation. ITSMA’s current members include business leaders such as AT&T, Capgemini, Cisco, Cognizant, Deloitte, EMC, Fujitsu, Hewlett-Packard, IBM, Microsoft, SAP, Siemens, and Tata Consultancy Services, among others. Our custom research, consulting, and training cover topics such as Account Based Marketing, Brand Positioning, Thought Leadership Marketing, Loyalty and Net Promoter, Sales Enablement, Social Media, and Solutions Marketing.

Don't wait to register for the ITSMA's Annual Marketing Conference: Driving Business Value 2014. You'll meet influential people and maximize your opportunities for success. Start now by accessing the information below.

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Conference/Event Dates: 11/04/2014 - 11/05/2014
Classification: B2B
Primary Industry: Marketing
Other Industries: Associations: Trade / Professional, Business, Market Research, Marketing, Media, Social Media, Technology
Estimated Attendance: 175
Audience: ITSMA's Annual Marketing Conference is designed for senior- and executive-level marketing, strategy, and business development professionals who want to learn from industry peers, stay at the top of their game, bring their marketing practices to the next level, and network with like-minded business leaders.
Notes: Estimated Attendance: 150-175
Venue: The Charles Hotel
Venue Phone: (617) 864-1200
Venue Type: Indoor - Hotel
Official Conference Hotel:The Charles Hotel
Conference Hotel URL:
Show Owner:ITSMA
Sponsorship: Yes
Sponsorship Details:

Booth Size Booth Cost   Available Amenities
No exhibiting at this event.   Electricity: n/a
  Water: n/a
  Generator: n/a
  Marketing Vehicles Allowed: Call
Other Booth Sizes Available: n/a

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ITSMA's Annual Marketing Conference: Driving Business Value 2014

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