The International Salon and Spa Expo Long Beach is the biggest beauty expo and education event on the West Coast. ISSE Long Beach delivers valuable technical education, quality manufacturers on the exhibit floor and a professionals-only atmosphere.
Discover something new at the PBA Beauty Bar!
Discover something new at the PBA Beauty Bar! Licensed beauty professionals can get their hands on the best beauty product samples.
Marketing and promotional opportunities are an impactful way for you to reach the highly targeted audience of industry professionals at any one of PBA's Signature Events. Purchasing marketing and promotional opportunities increases visibility, creates brand awareness, drives traffic to your booth, and increases sales.
Year after year, the number of companies participating in trade shows continues to increase. Companies are finding trade shows a viable and cost-effective tool to:
Introduce new products
Meet with quality trade visitors
Perform informal market research
Enhance their image to the trade
Why Exhibit at ISSE?
The Professional Beauty Association (PBA) advances the professional beauty industry by providing our members with education, charitable outreach, government advocacy, events and more. Probeauty is the largest organization of salon professionals with members representing salons/spas, distributors, manufacturers and beauty professionals/NCA.