By now we understand the trends with mobile. Almost all business decision makers have smartphones and most of them identify their phone as their primary business communication tool. Tablets are increasingly the device of choice to consume content for business leaders. Mobile traffic is growing at an unprecedented rate. The B2B Mobile Leadership Forum is limited to 75 senior marketing and communications executives from major B2B brands and agencies. Our format will include case study presentations followed by a 60 minute interactive moderated panel discussion where attendees will have an opportunity to ask questions and share their insights with the audience.
We will address the following questions: