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Sep 2021
Oct 2021


Alliant Energy Center 1919 Alliant Energy Center Way Madison , Wisconsin 53713
Tel: (608) 267-3976
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2021 World Dairy Expo


Event Overview:

World Dairy Expo is the international dairy meeting place, a five day event showcasing the finest in dairy genetics and the newest technologies available to the dairy industry. We look forward to hosting the dairy industry in Madison, Wisconsin!

Attendee Information:

World Dairy Expo is where the dairy industry meets.  No other dairy event in the world compares. Designed for dairy producers and industry partners World Dairy Expo is a showcase for elite dairy cattle, cutting edge research and modern technologies.

Join us as one of the 75,000+ dairy industry enthusiasts who make the trip to World Dairy Expo in Madison, Wisconsin. It is truly the international meeting place for the dairy industry. Make plans now to attend.

World Dairy Expo's 850+ company trade show is an opportunity for producers to see cutting edge technology and the latest dairy equipment. It’s an opportunity to talk one-on-one with leading researchers, technical experts and national sales representatives from around the world and see the latest technology for the dairy industry. Expo's strictly dairy focused trade show is the largest of its kind and it is all designed around helping today's producers become more profitable.

Exhibitor Information:

The world’s dairy industry comes together once a year to exchange ideas, make new contacts and see the latest technology the dairy industry has to offer. Your company can be a part of this global forum by exhibiting at World Dairy Expo.

If you are in the dairy business, you need to be in Madison, Wisconsin, USA for World Dairy Expo. Expo is the world’s only event focused strictly on the dairy industry, offering the most elite combination of commercial exhibits and dairy cattle in the world. You’ll find the most modern dairy equipment and the latest dairy technology and innovations from over 850 top companies from more than 28 countries. You’ll see North America’s top dairy cattle compete in seven breed shows for the coveted title of World Dairy Expo’s Supreme Champion. Coupled with Expo Seminars, Virtual Farm Tours and youth education, these elements combine to create an event that has led the industry for 47 years, making it the international meeting place for the dairy industry.

Whether you are a regional company looking to expand or a worldwide corpora-tion, World Dairy Expo is an unparalleled opportunity to market your products to dairy producers from around the globe.

Based on past show data: 54% of producers spend two or more days at World Dairy Expo. 22% of attendees are between the ages of 18 and 24. 45% of dairy producers have attended Expo every year for at least the past 5 years. 12% attended 4 times 14 % attended 3 times 14% attended twice 15% attended Expo for the first time in 2014 84% of attendees plan to see the trade show at World Dairy Expo. 3,248 registered international visitors from 94 countries registered at Expo.
Sponsorship Details:
Are you looking to reach dairy producers and key industry people from around the world? Tell them about your product, service or message through a sponsorship or advertising opportunity with World Dairy Expo.


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