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Improving Your ROI Through Smart Design

Mark Travers

Does design matter? Can design be quantified as a measure of ROI? EventsInAmerica.com spoke with Brad Falberg, President of Exhibitus, a display design company headquartered in Atlanta. In this interview, Falberg talks about the value of design -- and how design-focused exhibitors often outperform others where it counts the most. We met Falberg at the ExhibitorLive show in Las Vegas. Here are his thoughts:

 

 

 

Contact:

You can reach Brad Falberg at 770.814.8181 or brad.falberg@exhibitus.com. For more information, visit www.exhibitus.com.

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EventsInAmerica.com is a comprehensive directory of tradeshows, conferences, meetings and conventions in the USA and Canada. Search for free to find extensive details on thousands of upcoming shows. Add your event at no charge to get higher visibility, promotional value and leads from potential exhibitors and attendees. Click here to see an example of an event listing on EventsInAmerica.com. Add your Partner page to our list of trusted industry suppliers and venue operators. Add your Event Planner page to our list of trusted event and meeting planners.

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A/V
Armodilo Display Solutions

Apparel and Promotional Products
Circular Blu

Booth and Exhibit Designers
Watson Productions
Octametro
ACI Design
Epic Displays
Grapevine Visual Concepts
The TradeShow Network Marketing Group

Catering
Dick's Last Resort San Antonio

Computer & Technology Rentals
Event Technology Rentals

Educational Content Development
Claire Pickens, CVPM
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Entertainers
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The Not Old Better Show

Event & Meeting Planners
St. John's University
Corporate Dimensions LTD
National Trade Productions, Inc.
Federal Business Council, Inc.
American Conference Services
Events & Incentives Solutions
Origin Event Planning
Lumina Event Solutions

Event Analytics
Panvista
Bear Analytics

Event Management Software
Conferences i/o
Expo Inc.

Event Media
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EMC Events, a division of EMC Outdoor

Event Webcasting
Digitell Inc.
Performedia

Experiential & Event Marketing Agencies
EMC Events, a division of EMC Outdoor
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Hotels & Conference Facilities
Four Points by Sheraton Manhattan Midtown West
Renaissance Palm Springs Hotel
St. John's University

Independent Sales Representation
RepHunter, Inc

Language Translation Services
International Simultaneous Interpreters

List Building / Data Conversion
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Logistics and Transportation
A Ride In Luxury, Inc
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Marketing Services
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Models and Talent
Kathy Bernard, Speaker and LinkedIn/Career Expert

Photography Services
Dynamic Event Photographer

Premium Items/Giveaways
Sweet Wrappings

Professional and Motivational Speakers
Kathy Gruver, PhD
Claire Pickens, CVPM
David Morey - Speaker/Author/Strategist and Performer
Tom Koulopoulos
Kathy Bernard, Speaker and LinkedIn/Career Expert
Jason Kiesau
John Mattone-Global, Inc.
The Not Old Better Show
Jim Nowakowski
Dave Davlin

Public Relations Agencies
ThePRFreelancer, Inc.

Seminar Organizers/Producers
John Mattone-Global, Inc.
Federal Business Council, Inc.

Technology
Expo Inc.
MaxRecall Technologies
Panvista
AP Live

Trade Show Booth Traffic Builders
Octametro
Corporate Dimensions LTD
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Transportation
A Ride In Luxury, Inc

Travel Services
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Venues
Dick's Last Resort San Antonio

Video Production
Mainstream Media, LLC
AP Live

Virtual Event Management
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Digitell Inc.