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Every Touch Point Should Tie Into Strategic Objectives

Mark Travers

Dana Freker Doody is Vice President, Corporate Communications for The Expo Group, a full-service general contractor and experiential marketing company headquartered in Irving, Texas. EventsInAmerica.com spoke with Doody at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. She offered this perspective on her company and on how to achieve strategic objectives.

 

 

 

Contact:

You can reach Dana Freker Doody at 972.580.9000 or ddoody@theexpogroup.com. For more information, visit www.theexpogroup.com.

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EventsInAmerica.com is a comprehensive directory of tradeshows, conferences, meetings and conventions in the USA and Canada. Search for free to find extensive details on thousands of upcoming shows. Add your event at no charge to get higher visibility, promotional value and leads from potential exhibitors and attendees. Click here to see an example of an event listing on EventsInAmerica.com. Add your Partner page to our list of trusted industry suppliers and venue operators. Add your Event Planner page to our list of trusted event and meeting planners.

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