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Mark Travers
'Make Sure You Have The Best Possible Booth Staff' says Vinny Antonio

How do you staff a booth to get the best results? How much is booth staff responsible for a successful show? How much pre-show training should a booth representative have? EventsInAmerica.com spoke with Vinny Antonio at the ExhibitorLive show in Las Vegas. Antonio is President of Victory Agency, a professional staffing solutions company for...Read More


Mark Travers
What Makes a Trade Show Program Successful? Mike Mudry Knows.

Mike Mudry is Vice President, Creative and Marketing for Exhibit Concepts, a display and design company with offices in Dayton and Chicago. EventsInAmerica.com spoke with Mudry at the ExhibitorLive show in Las Vegas about the importance of integrated marketing campaigns and connecting with customers. He offered these thoughts:       Contact: You...Read More


Mark Travers
Using Data, Audience Response and Gamification to Engage Attendees

Monika Covelli is an Account Manager with EventMobi, an all-in-one event technology platform. EventsInAmerica.com spoke with Covelli at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. Covelli gave a backgrounder on EventMobi and offered tips to event planners to help them increase audience participation...Read More


Mark Travers
Event Success Is Really About 'Activation,' says Czarnowski's Simonette

Nick Simonette is Vice President, Sales for Czarnowski, the exhibit and event marketing company. EventsInAmerica.com spoke with Simonette at the ExhibitorLive tradeshow in Las Vegas. In this interview, Simonette speaks about the partnership between client and agency, reframing relationships and what happens inside the trade show exhibit space. Czarnowski's...Read More


Mark Travers
Good Planning Keeps An Event's Momentum Going, says Tokosch of Core-Apps

Jay Tokosch is Co-Founder and CEO of Core-Apps, a software technology company for the events industry. EventsInAmerica.com spoke with Tokosch at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the leading organizations in the events industry. Tokosch spoke about new technology and how good planning can help an event maintain relevance...Read More



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News
Mark Travers
Explore St. Louis Offers An Affordable Destination with Exciting Activities for Attendees

John Bettag, CMP, is Vice President of Sales for Explore St. Louis, the CVC and DMO for the St. Louis region. EventsInAmerica.com spoke with Bettag at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. He offered these reasons for choosing St. Louis as a destination:     Contact: You...Read More


Mark Travers
'Summit Brings Broadcast Quality Video to the Events Industry', says Trefry

Summit Videos partners with conferences and trade shows to provide high quality videos to exhibitors. EventsInAmerica.com spoke with John Trefry, Summit Videos' Founder and CEO, at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the leading organizations in the events industry. Trefry spoke about the mission for Summit Videos:         Contact:...Read More


Mark Travers
EMC Events Helps Organizers Generate More Revenues

Maryann Ingham is EVP, Strategic Partnerships, Trade Show Marketing for EMC Events. EMC enhances sponsorship opportunities for event organizers. EventsInAmerica.com spoke with Ingham at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. Ingham spoke about how her company helps generate more...Read More


Mark Travers
1200 To 2000 More Hotel Rooms Coming To Charlotte, Says Trokey

Charlotte is becoming a vibrant destination for meetings and events. EventsInAmerica.com spoke with Will Trokey, National Sales Manager for Visit Charlotte at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. Trokey offered this overview of Charlotte.       Contact: You...Read More


Mark Travers
'What's the Definition of 'Busy'? Michael Younder on Event Analytics.

PanVista is an analytics company which takes trade show and behavioral data and turns it into results for event managers. EventsInAmerica.com (EIA) spoke with Michael Younder, Head of Growth, at the IAEE Expo! Expo! 2015 show in Baltimore. IAEE is one of the premier organizations in the events industry. Younder offered several suggestions for event...Read More



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Technology
Mark Travers
ShowGo Virtual Assistant Simplifies Event Management and Logistics

ShowGo trade show management software gives users a total event management tool. It's easy to use and its latest module, ShowGo Virtual Assistant, provides extra benefits with rich functionality. EventsInAmerica.com spoke with Shane Eckel, President of Seattle Software, ShowGo's creator, at the ExhibitorLive show in Las Vegas.          Contact:...Read More


Mark Travers
Event Management Tool Includes Time-Tracking Function

EventCollab offers one place online for everyone in the event planning cycle to manage an upcoming event. EventsInAmerica.com spoke with Megan Powers, Marketing Representative for EventCollab, at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the leading organizations in the events industry. Powers spoke about EventCollab's product capabilities.       Contact:...Read More


Mark Travers
'Our Technology's Providing Behavioral Analytics to Everyone Involved,' says Experient's Guerriero

EventsInAmerica.com (EIA) spoke with Michael Guerriero, Division President, Experient, at the IAEE Expo! Expo! show in Baltimore. Experient is a global meeting planning and event management company. IAEE is one of the premier organizations in the events industry. Guerriero offered these thoughts on his company and new trends shaping the industry.   EIA:  Tell...Read More


Mark Travers
'Guidebook is the Simplest Way to Build Mobile Apps,' says Nguyen

  Thuy Vi Nguyen* is a Sales Development Representative for Guidebook, the mobile app development platform that anyone can use. EventsInAmerica.com (EIA) spoke with Nguyen at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. Nguyen offered an overview of Guidebook and gave her...Read More


Mark Travers
'We Can Customize a Technology Solution for Any Event,' says Warren

  Allan Warren is CEO of Active Event Technology, a firm that specializes in custom technology solutions for events. EventsInAmerica.com spoke with Warren at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. He offered this overview of his company's services:       Contact: You...Read More



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Products and Services
Mark Travers
'Getting New Attendees' Is the Most Important Factor in Event's Success, says Shubin

Exhibitor Invites LLC is a service used by Show Organizers to help Exhibitors build traffic at their booths. EventsInAmerica.com spoke with Evan Shubin, President, of Exhibitor Invites at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. Shubin offered a few tips for a successful event to show...Read More


Mark Travers
'The Newest May Not Be the (Best) Solution' says eShow's Horton

eShow is an event management system, providing tools and software for lead retrieval, onsite registration, mobile apps, exhibit sales, floor plans, websites and more. EventsInAmerica.com (EIA) spoke with Mike Horton, Vice President, Sales and Marketing for eShow, at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations...Read More


For Successful Events, 'Keep Attendees Engaged,' says O'Connell

Michael O'Connell is President of Traffic Builders, Inc., a promotions company that helps event owners drive traffic to show floors. EventsInAmerica.com (EIA) spoke with O'Connell at the IAEE Expo! Expo! show in Baltimore. IAEE is one of the premier organizations in the events industry. O'Connell offered these suggestions for event owners and planners:       Contact: You...Read More


Ring in the New Year with Fresh Design Trends!

The New Year has arrived and event planners are already busy working on fresh designs to impress their clients. More than ever, the 2016 trends in event décor offer a multitude of options for event professionals to create eclectic and immersive environments. Technology continues to shape events in a profound manner, and planners are challenged...Read More


Mark Travers
CadmiumCD Provides Total Conference Management

CadmiumCD is a software company designed for conference managers, offering a full suite of products for total conference management. All CadmiumCD products are integrated so as to provide an efficient and streamlined process. EventsInAmerica.com (EIA) spoke with Joe Felperin, Director, Business Development for CadmiumCD, at the IAEE...Read More



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Industry Expertise
Networking Events are Key Socially and Professionally

I am a serial networker and I am guessing you have heard this before from many others, but in my case, it is absolutely true. Networking has been a staple of business development since the dawn of time and it has been covered extensively in a good number of articles, blog posts and talk shows. Many of us have different approaches when it comes to expanding...Read More


3 Unique Trade Show Booth Ideas That Increase Attendee Engagement & Buzz

Unique trade show ideas and promotional concepts can help make your booth exhibit an amazing experience and sought after destination for attendees at your Special Event, Trade Show & Convention.   Successful exhibitors are constantly on the lookout for new, creative marketing concepts that differentiate their display areas from the competition...Read More


Karin Roberts
Relationships DO Matter Most: Ten Questions to Ask of a Potential Exhibit Partner

Whether you are considering becoming an exhibitor at a trade show event, hosting your own type of customer event, or holding a mobile customer tour, face-to-face interactions provide significant business benefits. At its core, face-to-face engagement creates a personal connection and builds trust between a company and its target audience. Giving a warm...Read More


Mark Travers
Improving Your ROI Through Smart Design

Does design matter? Can design be quantified as a measure of ROI? EventsInAmerica.com spoke with Brad Falberg, President of Exhibitus, a display design company headquartered in Atlanta. In this interview, Falberg talks about the value of design -- and how design-focused exhibitors often outperform others where it counts the most. We met Falberg...Read More


Mark Travers
Getting to your 'Why?' -- A Conversation with Tony Erpelding of Group Delphi

Much has been said and written about exhibit design, technology, process, engagement and return on investment -- all of which are critical issues. But Tony Erpelding,Senior Vice President of Creative Services for Group Delphi, discusses the deeper underlying motivations -- the 'why' behind clients' decisions to exhibit...Read More



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